Fitbit Flash
The FitBit Patch is a patch that can be applied directly to the skin on certain areas of the body, recording things like heart rate. The patch can then be connected to other FitBit connected devices in order to transfer the data collected by the patch into the FitBit fitness database. Our booth will have our product prototype and computers to air our product commercials. There will be some displays of the benefits of the product as well. We will be using multiple forms of technology to complete and show off our product at the Expo. The product itself will use Bluetooth technology, a pedometer, and heart rate monitor. The patch will send the data through Bluetooth to the user’s cellular device. FitBit already has an App in place to collect this data and allow users to make goals. Our team will create a commercial to show off how our new product can benefit the lives of our customers.
MKTG 330 Marketing
Timothy Veach
SPS Conference Room
10:00 AM – Noon