New Project Expo- Gatorade Pre-Train
Gatorade will develop a pre-workout that is plant based and sustainably sourced. This will further solidify loyalty of the existing market of athletes. It will also penetrate a different market segment of environmentally conscious people that may not have previously been reached. There will be a product demonstration, brochure explaining product importance, and a prospective customer interview.
MKTG 330, Marketing
Tim Veach
Bucher Room
1 – 3 PM