DameGood Innovation
This presentation will address the following: innovation, creation, evolution, and future direction of a student-created product. The opening priority is to address what innovation is, and how this concept was applied towards discovering a solution to a problem within the outdoors industry. The next approach in this presentation is to expand on the benefits the product offers and the variety of ways it can be utilized. In this segment, the product will be examined and compared. The following section is to explain the evolution of the product and break down the research and development process. In this stage, the variety of materials, suppliers worked with, and environmental necessities that have been applied to the product will be addressed. The final step is to break down the personal learning process, while expressing the personal future objectives with this product. Essentially, this presentation will take an in-depth look at what happens when a student is developing a product.
MKTG 434, Consumer Behavior
Pete Diffenderfer
10 AM – Noon