Tag: MKTG 330 Fall 2019

Epic Provisions – PNW Elk 

The new Pacific Northwest (PNW) line of Epic bar introduces it’s first organic, nature-inspired, Elk bar line that aligns with the Whole Animal Project.  This new flavor option fits perfectly with the “Live Wild, Eat Free” slogan and will specifically emphasize the bountiful PNW offerings.  Elk provides healthy protein options that are preservative, gluten-free, without MSG and sugar and honors our ancestor’s diets that continue to respect nature and clean eating.    

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

Return to schedule

Smart Nutrition   

Our product is a cutting board, but this is not an ordinary wooden or plastic cutting board from the store that will only last a few months. This cutting board is able to protect the knife from going dull longer. Our cutting board will help everyone from athletes, chefs, those who want to eat healthy and everyday people. With our cutting board Smart Nutrition, you can cut, weight and dispense accurate portions. This kitchen must-have will help save time, improve cooking skills and help promote healthy eating. Smart Nutrition has multiple surfaces to prevent cross-contamination. The scale can measure in grams, kilograms, ounces, pounds, and milliliters. 

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

Return to schedule

Cabela’s ATLAS app 

We are developing a prototype app that will be a very resourceful tool for hunters and outdoorsman and present it with a prototype of the app and a powerpoint   

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon

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Nike Smart Soccer Ball 

In the world of sports, technology is building better athletes, and keeping them safer on the field. With that in mind, we came up with the idea for an innovative product for Nike, a smart soccer ball that allows players to take their game to the next level. 

The Nike SS ball is a smart soccer ball that a sensor-packed inside that connects with an iOS or android app via Bluetooth and sends your game data to your device. The application presents an immense amount of data like speed, RPM, and impact zone on the ball. Not only does the Nike SS Ball allow users to easily identify strengths and weakness of their kicks it also provides detailed coaching instructions to help improve a shot’s bend or knuckle. The app has tutorials to help beginners and includes progress recording as a regular fitness service. 

It even turns training into a mission mini-game, as if the kicks had to go through a virtual wall, for example, making you kick a specific height to improve placement. After using a full charge, which can last up to two a thousand kicks, the ball can be powered by a wireless charger. In addition to free kicks, this product is suitable for penalty kicks, long-range passes, corner kicks and goal shots. 

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

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McDonald’s Grilled Chicken McNuggets 

For our ACE Day presentation, our job was to create a new product aimed to be introduced to an existing company or business. We have created the Grilled Chicken McNugget for the famous fast-food restaurant McDonald’s. Through our presentation, we will be sharing all the information we have learned about a product mix, target segments, branding, and corporate objectives from our marketing course in our brand new product. The presentation will be a mock expo style booth, showcasing our product with visual materials, a prototype, research, credit to the current brand, and how our new product idea will be successful.   

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon

Return to schedule