Academic Creativity and Excellence Day
The semi-annual research colloquium at Bushnell founded by Dr. Tim Bergquist.
Strategic Plan for The Eugene Airport Rotary
Presenting a strategic plan for The Eugene Airport Rotary Foundation, including suggestions for future improvement and analysis of current organizational standing.
BUS 499, Business Strategy and Policy
Christy Silverthorne
P103
1 – 1:30 PM
Marketing and Promotional Campaign for the Cottage Grove Humane Society.
Each group has created a marketing and promotional campaign for the Cottage Grove Humane Society. The Society will pick their favorite campaign.
MKTG 432, Branding, Advertising and Promotions
Christy Silverthorne
L203
2 – 4 PM
The Effect of Storytelling on Business Success: How Connection Bridges the Gap Between Product and Consumer
Decades of research have been dedicated to discerning why some businesses are successful and others aren’t. Many analyses have been made, speeches given, and papers written, but the true path to success has eluded discovery while well-meaning pursuers of the answer are overwhelmed with sources of incomplete advice. I’ll be taking four years of business education and combining it with my passion for literature to propose that the missing link between a “by the book” business and true success is the element of story.
BUS 499, Business Strategy and Policy
Christy Silverthorne
S100
4 – 5 PM
Hear about cool ideas and eat free pizza!
Jessica Woods – Business
Madison Clark – Accounting
Brandon Mitchell – Software Engineering
Rebecca Kuskie – Psychology
Andrew Lindley – Mathematics
Noon – Bucher Room
Come to the Bucher Room at noon. If you’re one of the first to arrive, you can have free pizza. The meal’s entertainment consists of five-minute talks by representatives from majors and minors across campus. Speakers will take a single idea they learned from their major or minor coursework, explain it, explain why it’s useful or beautiful, and explain why they personally love it. Scheduled speakers:
Bucher Room
Noon – 1pm
Herzberg’s Two-Factor Theory at the University Level
Herzberg’s Two-Factor theory demonstrates workplace success and satisfaction through analyzing motivational and hygiene factors. Our presentation will take this theory and transform it into a university context, showing the factors that differentiate a working university from a successful university. We will use Bushnell as an example and show where our university stands according to specific factors that determine without bias, student satisfaction or dissatisfaction.
BUS 415 – Group and Organizational Behavior
11:00am – 12:00pm L203 (Poster Contest)
Aqua Jogger Safety Bracelet
AquaJogger’s potential new product, the Safety Bracelet, is a device created to enhance water safety by use of multiple alarms and lights with sensing equipment. The presentation will include a description of the device, full marketing plan, and information on target audiences as well as current marketing trends within related competition.
MKTG 330 – Marketing
Christy Silverthorne
9:00am – 11:00am L203
Arguing for Argumentation
I asked random individuals a series of questions relating to arguing, verbal aggression, and argumentativeness. I found that many people believe that arguing has a negative social stigma, argumentativeness is bad, and that verbal aggression is directly linked to the idea of arguing. Other questions revealed why people believed arguing was bad, and what elements made up a positive or negative arguing experience. From these conversations, I discovered that the social definition of arguing has become separated from the researched definition. I will also talk about debate, and why the word was repeatedly brought up as a positive alternative to arguing. Tone, attitude, and open-mindedness will be analyzed as contributors to healthy or unhealthy arguments. The idea that the American culture has created a society afraid of arguing because of brittle relationships and unhealthy arguing tactics that involve verbal aggression will end the presentation.
COMM 213, Interpersonal Communication
Doyle Srader
L203
Cl ere to view the live stream
10:30 – 11 AM