Tag: Hernandez A

Jesús Aguilar, Emilio Alfaro, Katie Belitz, Kaleb Burnett, Francisco Cayolla, Alexus Hernandez, Turner Livingston, Sara Martin, Jace Meyer, Hayleigh Michael, Lauren Sprengeler, Kaleo Wellman & Lilli Williams

Branding Competition for CAFA’s Emotional Support Cancer Center

This year, the students have created branding and promotional elements for Christians As Family Advocates (CAFA) counseling center. CAFA has developed a new cancer emotional therapy support center that will provide support groups, therapy and neurofeedback for those in the area experiencing cancer as well as support services for loved ones. 

This Ace Day is a competition. Students will pitch their branding and promotional items to the client and the client will pick and use their favorite campaign. There will also be a Visitor’s Choice Award.

MKTG 432, Branding, Advertising & Promotion

Christy Silverthorne

L203

10 AM – Noon

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Autumn Arcangel & Alexus Hernandez

Trouble in Paradise?

Abstract- The focus of this presentation is to highlight the troubles that tourism can bring to small tourist destinations. Sometimes tourists who travel to certain destinations fail to take proper precautions and do their research, which can often lead to dangerous or unfortunate situations for the locals and tourists. In this project, we will be looking at Oahu, Hawai’i and how tourism affected the land and the locals. After researching, we found that tourism for Hawai’i cause a lot of problems and dangerous situations. This project is not to bash on tourists but to bring awareness for small tourist destinations like Hawai’i. We will be focusing on economy, society/culture, and environment. 

BUS207- Travel and Tourism

Dr. Pete Diffenderfer

Poster Judging Contest (L203: 10am – Noon)

Paul Hayter, Sam Hayter, Alexus Hernandez & Leslie Reynaga

Verizon

We are looking at the services Verizon provides rather than physical products. We see a gap in their offered services. Specifically in allowing customizability to the customers. Many customers are bound to a several year contract that they are stuck in. It would give customers more value if they could customize their plan each month.

According to Ansoff’s Matrix, this is a new service/product that we try to market to our current target segment. Also, we will try to develop a new target segment, of those who cannot afford the higher prices of Verizon.

The proposed idea is a new system that users can buy points.

$30 = 10 points

$40 = 15 points

$50 = 20 points

Etc.

Then using the points, they purchase what services they want.

Unlimited Data: 10 points

100 minutes calling: 2 points

Unlimited Text: 8 points

5 GB Data: 4 points

Etc.

(The prices and points are just examples, not actual proposed prices)

The new service is that each month they can pick and choose what services they want and how much they spend, like a buffet.

MKTG 330, Marketing

Tim Veach

Bucher Room

1 – 3 PM

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