Tag: BUS

Alessia Righi

Brexit: a precarious step toward de-globalization

In 2016, to the astonishment of Great Britain and the rest of the world, the UK became the first country to leave the European Union. This study analyzes the motives behind the revolutionary decision known as “Brexit”, examining the economic impacts on the different stakeholders involved. Moreover, this study builds on previous research, presenting a new approach to understanding Brexit from the resource-based and institution-based views. With use of data from economic prospects and government documents, the researcher surveyed the benefits and challenges of Brexit for Great Britain as a whole, for its businesses, and for its citizens. The findings reveal that Britain will survive the exit from the union, but it will be economically worse-off and a more inward-looking place. The study concludes that this event perfectly aligns with the forecast that the world is heading toward de-globalization.

BUS 219, Global Business

Timothy Veach

1 – 2 PM

P114

1 – 2 PM

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Liam Bedford, Amy Burbee, Zach Flanders , Jennifer Herrera, & Gunnar Lassen

Epic Provisions – PNW Elk 

The new Pacific Northwest (PNW) line of Epic bar introduces it’s first organic, nature-inspired, Elk bar line that aligns with the Whole Animal Project.  This new flavor option fits perfectly with the “Live Wild, Eat Free” slogan and will specifically emphasize the bountiful PNW offerings.  Elk provides healthy protein options that are preservative, gluten-free, without MSG and sugar and honors our ancestor’s diets that continue to respect nature and clean eating.    

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

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Hannah Bucher, Kelsie Hellwege, Brad Keller, Logan Oakerman & Ryann Reeves

Starbucks Buff Blend 

Our project consists of a booth presenting at a new product expo, introducing the Starbucks Buff Blend. This is based on evidence that this product will be successful in its target market. Moreover, our booth will include a digital presentation of how our product will succeed and benefit the market. We will also have an array of sample product prototypes for our booth visitors to test out.   

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

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Shawn Carson, Malik Corey & Makenna Hadaller

Smart Nutrition   

Our product is a cutting board, but this is not an ordinary wooden or plastic cutting board from the store that will only last a few months. This cutting board is able to protect the knife from going dull longer. Our cutting board will help everyone from athletes, chefs, those who want to eat healthy and everyday people. With our cutting board Smart Nutrition, you can cut, weight and dispense accurate portions. This kitchen must-have will help save time, improve cooking skills and help promote healthy eating. Smart Nutrition has multiple surfaces to prevent cross-contamination. The scale can measure in grams, kilograms, ounces, pounds, and milliliters. 

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

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Daniel Carter, Ethan Crofts, Gage Garcia, Shawn Johnson & Ray Thomas

Cabela’s ATLAS app 

We are developing a prototype app that will be a very resourceful tool for hunters and outdoorsman and present it with a prototype of the app and a powerpoint   

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon

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Julian Hernandez, Jose Magana, Jovany Sanchez & Nicolas Schapochnik

Nike Smart Soccer Ball 

In the world of sports, technology is building better athletes, and keeping them safer on the field. With that in mind, we came up with the idea for an innovative product for Nike, a smart soccer ball that allows players to take their game to the next level. 

The Nike SS ball is a smart soccer ball that a sensor-packed inside that connects with an iOS or android app via Bluetooth and sends your game data to your device. The application presents an immense amount of data like speed, RPM, and impact zone on the ball. Not only does the Nike SS Ball allow users to easily identify strengths and weakness of their kicks it also provides detailed coaching instructions to help improve a shot’s bend or knuckle. The app has tutorials to help beginners and includes progress recording as a regular fitness service. 

It even turns training into a mission mini-game, as if the kicks had to go through a virtual wall, for example, making you kick a specific height to improve placement. After using a full charge, which can last up to two a thousand kicks, the ball can be powered by a wireless charger. In addition to free kicks, this product is suitable for penalty kicks, long-range passes, corner kicks and goal shots. 

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon 

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Ikani Naulu, Sarah Reinecker, Dylan Silva & Kyler Stutzman

McDonald’s Grilled Chicken McNuggets 

For our ACE Day presentation, our job was to create a new product aimed to be introduced to an existing company or business. We have created the Grilled Chicken McNugget for the famous fast-food restaurant McDonald’s. Through our presentation, we will be sharing all the information we have learned about a product mix, target segments, branding, and corporate objectives from our marketing course in our brand new product. The presentation will be a mock expo style booth, showcasing our product with visual materials, a prototype, research, credit to the current brand, and how our new product idea will be successful.   

MKTG 330, Marketing 

Tim Veach 

SPS 100 

10 AM – Noon

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Scholar Lunch

Come to L203 at noon. If you’re one of the first to arrive, you can have free pizza. The meal’s entertainment consists of five minute talks by representatives from majors and minors across campus. Speakers will take a single idea they learned from their major or minor coursework, explain it, explain why it’s useful or beautiful, and explain why they personally love it. Scheduled speakers:
Courtney Alldridge, Business
Angela Cusano, Communication
Tessa Galindo, Spanish
Andres Martinez, Accounting
Gabrielle Morales, English
Jordan Norris, Psychology
L203
Noon – 1 PM
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Courtney Alldridge, Jenna Christenson & Josh Goins

Business Capstone
Cost Leader with Product Lifecycle Focus. Our extraordinary products are tailored for technology-oriented customers. We provide world-class products backed by fanatical support, delivering an exceptional experience. We also drive great returns for our stakeholders, which include our customers, stockholders, management and employees.
BUS 499, Business Strategy & Policy
Dave Quirk
L204
10 AM – Noon
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Michael Andrews, Joshua Chesnut, Olisaemeka Obianozie & Jacob Pitts

Baldwin Branch
Baldwin is committed to improving the quality of life and human capabilities of society through fostering innovation and conducting rigorous research.
BUS 499, Business Strategy & Policy
Dave Quirk
L204
10 AM – Noon
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Antonio Campos-Perez, Tyler Farmer, Harley Gilpin & Austin Tyner

Andrews Tech. Company
Andrews is a multimillion dollar company. We manufacture sensors, which we market to other manufacturers. They put out products into the devices they sell. Out company was created when the government split a monopoly into identical competitors. Sensors are devices that observe physical conditions. For example, the average cell phone contains dozens of sensors that allow it to interpret touch, spatial orientation, and signal strength. New sensor businesses are created every day in areas as diverse as security, aeronautics and biomedical engineering.
BUS 499, Business Strategy & Policy
Dave Quirk
L204
10 AM – Noon
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Tomás Carradero, Jessica Garner, Ben Olive & Lauren Oliver

Capsim Team Digby
Our mission is to provide a Broad Cost Leader strategy that keeps a strong presence in both high- and low-tech segments. We will strive to keep a competitive advantage over our competition by providing superior products. We attempt to keep our costs at a minimum based on the market. Our ability to keep products in both high- and low-tech will allow us to stay relevant in both segments. Higher-priced products for the industry offer solid value. Our stakeholders are bondholders, customers, stockholders and management. Our automation levels will be high, to keep productions costs low. After we establish our cost leadership position, we will reevaluate our strategy as a whole.
BUS 499, Business Strategy & Policy
Dave Quirk
L204
10 AM – Noon
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Michael Andrews, Dominic Cantu & Andres Martinez

New product Expo: Swoosh Scooter

Our expo booth will introduce a new and fun form of transportation to Eugene, an electric scooter that you can rent off from one of its locations. We are partnered up with Nike and Bird. We want to showcase our product and the marketing mix that we constructed. Our target segments with the Swoosh Scooter are primarily college students that attend the University of Oregon and NCU. The objective of our expo booth is to identify the product and marketing mix with Nike and Bird.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Dani Baker & Canyon Dwyre

New Product Expo: Chewy Fuel

Our product is a chewing gum that contains caffeine developed under Wrigley chewing gum to accommodate to their business strategy. This is developed as an alternative to coffee and energy drinks which contain large amounts of caffeine and sugars. Our target market is 18 to 25 year olds who are looking for healthier ways to get their daily caffeine. The objective of our booth will be to introduce the new product and stimulate potential new customers within the market.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Mary Grace Blaser, Jessica Garner & Madeleine Rosebrook

New Product Expo: Umpqua Dairy-Free Ice Cream

Our objective is to introduce a new line of dairy-free ice cream for Umpqua Dairy since there is a growing market for dairy-free products. Based on our research, we believe the addition of this product will enhance their competitive advantage in the industry. The purpose of our booth is to provide potential consumers with product samples, as a well as our research and knowledge on its anticipated success.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Logan Davis & Jacob Plunkett

New Product Expo: Space-Saving Chair

Our product is a chair that folds into a bench. This is developed for Resource Furniture to help improve their selection of space-saving furniture. Our presentation will be to demonstrate our product, show the marketing plan, and how it will improve the company’s ability to reach their target audience.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Zach Drach & Joshua Goins

New Product Expo: Extra “Space” Gum

Our product that we are showcasing is a new gum distributing container for used gum after it has been chewed. The company our new product is for is “Extra” gum; we hope to use this product to build additional market share with new customers along with building a positive environmental view of our company to customers. We hope to use this booth at ACE day to create conversation about our new product (Extra space gum), as well as to showcase the marketing mix and promotional strategy of our product.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Ana Paredones & Jane Taimalie

New Product Expo: Apple Air Boom

Apple Inc. is expanding our product line with the introduction of Air Boom headset. We will be demonstrating the applications of our marketing mix in our product to attract customers in the exciting experience of our new product at our booth.

MKTG 330, Marketing

Tim Veach

SPS 100

9 AM – Noon

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Caeli Barnhart, Selina Chacon & Mikaila Riddle

CAPSIM Competition

Mission Statement

“Reliable products for low technology customers: Our brands offer value. Our stakeholders are bondholders, stockholders, customers and management.”

In order to make our company unique, we will produce reliability through our products that focus on satisfying our customer’s needs.

BUS 499, Business Strategy & Policy

Dave Quirk

L204

10 AM – Noon

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Riley Charlish, Bradley Harp & Kenzie Weston

Capsim Simulation

Mission Statement:

As a company we strive for the competitive advantage over our competition. We keep R&D, production and material costs to a minimum, which helps us to keep our prices at the best value. Our reputation is built on the devotion we have to help create exceptionally low-cost products for you, our customers.

Company Strategy: Broad Cost Leader

As a team we chose this to be the best strategy to follow as a guideline due to keeping costs low for our customers but not losing out on producing intermediate lines of products. Being in-between both high and low tech gives up the competitive advantage over other companies because we save costs in many areas including R&D, production and employee costs.  

BUS 499, Business Strategy & Policy

Dave Quirk

L204

10 AM – Noon

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Phoenix Lacque & Aaron McFadden

Business Capstone Presentation

Premium products for mainstream customers: Our brands withstand the test of time. Our stakeholders are customers, stockholders, management and employees.

Our company strives to keep our cot low enough that they are desirable for customers, while keeping the products durable enough to withstand the constant use. We will continue to make products in the low and high tech market for sensors, in order to meet the demands of the most people possible.

BUS 499, Business Strategy & Policy

Dave Quirk

L204

10 AM – Noon

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Michael Loomis

Business Capstone Presentation

Premium products for mainstream customers: Our brands withstand the test of time. Our stakeholders are customers, stockholders, management and employees. We are going to make premium products for both the high and low tech markets. We will continue to provide the best quality items and will strive to keep our customers happy.

BUS 499, Business Strategy & Policy

Dave Quirk

L204

10 AM – Noon

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Courtney Alldridge, Jenna Christenson

MICRO TOPGOLF

Our product idea is to take TopGolf and bring it to smaller cities by downsizing the facility. This will be accomplished by offering the Top Golf experience to markets that have an appropriate demographic, that will be able to support this type of entertainment. The appropriate demographic will be specifically related to income and wealth of the prospects, and size of the city, along with other factors such as access to land and property that will support the footprint for MICRO TOPGOLF facility. Top Golf typically targets larger cities, but our product is going to target smaller cities. We will overall be creating a MICRO TOPGOLF facility, with fewer bays, floors, and less overall square footage.  

MKTG 330, Marketing

Tim Veach

SPS 100

1 – 3 PM

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Caeli Barnhart

National Coalition for Homeless Veterans

The National Coalition for Homeless Veterans is a 501(c)(3) non-profit organization dedicated to providing support for homeless veterans through job training, health care services, and housing opportunities. An analysis of the organization’s Form 990 will discuss the governance and program services offered by the organization. This form also reviews the accomplishments, including the mission statement, revenues, and expenses. The presentation will evaluate whether the organization’s significant activities are favorable or unfavorable compared to prior years. It will provide an overview of the financial statements and different tax schedules. Also it will examine if paid personnel have been properly identified as employees to ensure the correct payroll taxes have been calculated. The overview of the National Coalition for Homeless Veterans will offer insight into the activities and programs of the organization and give a better understanding of how donated resources are being used.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Caeli Barnhart, Riley Charlish, Lauren Oliver, Jacob Pitts

The Half Loaf

For ACE Day, my group will be presenting our product expo for our Marketing 330 class. We will be sharing our product that we have created which is The Half Loaf. We thought of the idea to create the Half Loaf for individual households who may not use as much bread as others and ultimately end up throwing it away. In our product demonstration, we will be sharing the implications and strategies we have learned throughout the Marketing course and applying it to our product. In the presentation we will be showing our new Half Loaf that we have paired up with Wonder Bread and showcasing our new packaging as well. We will be explaining our product, pricing and promotion that we have developed for the Half Loaf. We will also be sharing about our competitors, our SWOT, our goals and objectives and the age group we are aiming for. Throughout the product demonstration, members listening will find out about the difficulties of starting up a new product and the steps that need to be taken in research before it is released.  

MKTG 330, Marketing

Tim Veach

SPS 100

1 – 3 PM

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Macy Beierle, Keri Schwarz

Signature Assignment Presentation

The main purpose of this presentation is to create a new prototype and showcase the steps in doing so. The prototype “HI-Coverage Highlight” is unique in more ways than one. This prototype consists of a well-known cosmetic brand’s two best-selling items and mixing them together to create a new makeup product.

MKTG 330, Marketing

Tim Veach

SPS 100

1 – 3 PM

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Antonio Campos, Josh Chesnut, Harley Gilpin

Hybrid Elite Backpack

Whether you’re an elite athlete headed to the gym, competition or the classroom, Hybrid Elite backpack will keep you organized. Featuring multiple pockets, water-resistant fabrics, solar-panels, USB ports and comfortable padded straps to keep you going all day.

MKTG 330, Marketing

Tim Veach

SPS 100

1 – 3 PM

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Selina Chacon

World Wildlife Fund

The non-profit organization World Wildlife Fund has been protecting the future of nature for 50 years. They work in 100 countries and are supported by more than one million members in the United States and close to five million globally. Since they are not for profit, the presenter will be focusing on their Form 990 helping to elaborate on why you should help contribute to their cause. Topics that will be covered are their financials, accomplishments, and their work.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Riley Charlish

YMCA Form 990

I will be presenting how the YMCA fills out their Form 990. A form 990 is a tax form that presents information to the public on non-profits. Since these organizations are tax exempt, this form shows where their money comes from and how they use their money. I will be dissecting selected sections of the form that will give a description of the vital information.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Tyler Farmer

FIFA 990 Form

For my ACE Day presentation, I will be talking about FIFA’s 990 form. The 990 form is a form that organizations must file to the IRS each year. The 990 form disallows non-profit organizations to abuse their tax-exempt status. FIFA was established in 1904 to oversee international competition in soccer. FIFA notably known for the major international tournament the World Cup. This event collected over 901 million dollars in revenue. Which makes this event profitable, even though the World Cup only happens every four years.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Jessica Garner

Food for Lane County Form 990

Food for Lane County is a food bank located in Eugene that collects and distributes food donations to local communities.  They are a 501(c)(3) non-profit organization that must file a Form 990 with the IRS.  The Form 990 being presented shows the financial information for Food for Lane County for fiscal year 2015 and 2016.  The presentation will include an analysis of the financial information included on the Form 990, the purpose of the organization, and a discussion of the additional schedules the organization is required to file with the IRS.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Joshua Goins

The First Tee, Chicago Non-Profit

The First Tee is a nation wide non-profit that incorporates the game of golf into the lives of children and young adults along with the life lessons that come with the game. There are over twelve hundred chapters in the United States and the presenter will focus on the financial statements of the Greater Chicago chapter. The first tee is a 501(c)3 non-profit and because of that they file a form 990. Most tax-exempt organizations that have gross receipts of at least $200,000 or assets worth at least $500,000 must file Form 990 on an annual basis. The presentation will break down the different parts, schedules, and statements inside the form. The different portions will be shared in a manner that is understandable to the general public, and end with an explanation to why (or why not) this is a valid non-profit to donate finances or time.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Lauren Oliver

Girl Scouts 990 Presentation

For ACE Day, I will presenting on the non-profit organization Girl Scouts for the Non-Profit Accounting 470 class. Throughout the presentation the audience will learn about who the Girl Scouts organization is, their history and their 990 Form. The 990 Form is important because it lets the public know their records and gives potential donors some insight before donating to them. It also informs the IRS the nonprofits financial status and see if they meet the qualifications for being tax exempted. Within the presentation there will be slides that cover the organizations service accomplishments, required schedules, IRS Filings, Management, Compensations, Statement of Revenue, Balance Sheet, Financial Statements, Contributions and many more. The purpose of this presentation is to inform audiences on whether or not from the research done, if the organization is a good place to donate to and whether or not their money is going to actually benefit what they are saying will.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Jessica O’Reilly

Holt International Form 990

Holt International is a non-profit organization that uses Christian principals to navigate them through their services of family strengthening, orphanage and vulnerable children care, and adoption services. The presentation will be breaking down their form 990 and presenting it to the audience in order gain insight of how and where their finances are being appropriated. The presentation is distributed as follows: Statements regarding other IRS filings and tax compliance, governance, management, and disclosure; compensation of officers, directors, trustees, key employees, highest compensated employees, and independent contractors; statement of revenue, statement of functional expends, balance sheet, financial statement and reporting; schedule A, Schedule B, schedule C, schedule J, schedule L, schedule O. The Form 990 is an informational tax form that most tax-exempt organizations must file annually. It gives the IRS an overview of the organizations activities. The organizations give an outline of the accomplishments for the previous year to justify the tax-exempt status. The IRS wants to be secure that the organization in question will continue to qualify for their tax-exempt status. Holt International must fill out the Form 990 because their gross receipts and assets are more than $200,000 for receipts and/or $500,000 worth of assets.  The Form 990 requires organizations to describe its mission or any other significant activates, as well as financial details on its revenues, expenses, assets and liabilities.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Anika Rasubala, Alexis Westbrooks

New Umpqua Ice Cream Flavor

Our project explores the idea of introducing a new ice cream flavor to local Umpqua Dairy’s product mix. It is mostly a modification to a product that the company already produces. They sell chocolate ice cream and they have cookies and cream ice cream, but what we are doing is combining the two. Competing businesses such as Tillamook Dairy have the same two products, so if Umpqua can come out with a new modification, it will set them apart from Tillamook. It appeals to chocolate and cookie lovers while still being able to buy locally. There are many other ice cream company’s that sell chocolate cookies and cream ice cream. For example, one of America’s top ice cream brand, Breyer’s, has cookies and cream chocolate ice cream blast and is almost a dollar cheaper for the same amount, but what they don’t have is the appeal of a local company. Umpqua is “family owned and family operated”. We are going to show why paying that extra dollar is worth it.

MKTG 330, Marketing

Tim Veach

SPS 100

1 – 3 PM

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Mikaila Riddle

The Humanity and Hope United Foundation

The Humanity and Hope United Foundation is about helping create opportunities in small villages in Honduras. They are a 501(c)(3) non-profit organization and therefore must file a 990. A Form 990 is a way for tax-exempt organizations to report their financials, while keeping it public. This allows the public and the IRS to evaluate the organizations financials and form an opinion. The presenter will be presenting about the mission and vision of this organization, their financials, and any schedules they have to prepare for tax purposes.

ACTG 470, Accounting for Non-Profit Organizations

Stacey Lewis

P103

10 AM – Noon

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Scholar Lunch

Come to L203 at noon. If you’re one of the first to arrive, you can have free pizza. The meal’s entertainment consists of five minute talks by representatives from majors and minors across campus. Speakers will take a single idea they learned from their major or minor coursework, explain it, explain why it’s useful or beautiful, and explain why they personally love it. Scheduled speakers:

  • Calvin Anderson, Christian Ministry
  • Austin Dame, Business
  • Ben Drach, Biology
  • Colby Hanson, Communication
  • Zoe Herron, English
  • Delaney McMahon, Music & Worship Arts
  • Sam Nervino, Exercise Science
  • Chelsea Taylor, Psychology

L203

Noon – 1 PM

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Madeline Bartholomew, Hanna Mack, Joseph Piper

Team Chester Capstone Presentation

Chester’s Mission Statement

“Premium products for mainstream customers. Our brands withstand the test of time. Our stakeholders are customers, stockholders, management and employees.”

Company Strategy

We will be approaching the simulation using the “Differentiator with Product Lifecycle Focus” company strategy. Entering the market with all competitors including ourselves starting fresh we hope to gain an early advantage through high sales from a high tech product. With the introduction of our first high tech product, essentially no time has surpassed allowing for that product to become “old.” This planned successful first quarter will determine our continuing approach. By introducing new products and lowering the manufacturing quantity and price of previous products we plan to capture both the new market, as well as, be a cost leader in the old market. Ultimately, we hope to stop production of old products and sell off our inventory. By keeping a low inventory of old product we minimize the risk of having large inventories that do not sell or sell for the cost of production.

Research & Development: We will have multiple product lines in both segments. Our goal is to offer customers products that match their ideal criteria for positioning, age, and reliability.

Marketing: We will spend aggressively in promotion and sales. We want every customer to know about us, and we want to make our products easy for customers to find. We will price at a premium.

Production: We will grow capacity to meet the demand that we generate. After our products are well positioned, we will investigate modest increases in automation levels to improve margins.

Finance: We will finance our investments primarily through stock issues and cash from operations, supplementing with bond offerings on an as needed basis. When our cash position allows, we will establish a dividend policy and begin to retire stock. We are somewhat adverse to debt, and prefer to avoid interest payments. We expect to keep assets/equity (leverage) between 1.5 and 2.0.

BUS 499, Business Strategy and Policy

Dave Quirk

P103

1 – 3 PM

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